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Sampling Theory

topicmedium9 MCQ

What is Sampling Theory?

The entire group of individuals or objects about which information is desired.

Key formula / rule: Sampling Error (Conceptual)

Key points

  • Define population, sample, census, parameter, and statistic.
  • Explain the need for sampling.
  • Differentiate between probability and non-probability sampling methods.
  • Identify and describe common types of probability sampling (SRS, Stratified, Systematic, Cluster).

Common exam trap

Confusing population with sample.

Definitions

Term

Population

Meaning

The entire group of individuals or objects about which information is desired.

Term

Sample

Meaning

A subset of the population selected for study.

Term

Census

Meaning

A study that collects data from every member of a population.

Term

Parameter

Meaning

A numerical characteristic of a population (e.g., population mean, population variance).

Term

Statistic

Meaning

A numerical characteristic of a sample (e.g., sample mean, sample variance), used to estimate a population parameter.

Term

Sampling Error

Meaning

The difference between a sample statistic and the true population parameter, arising from the fact that a sample is not a perfect representation of the population.

Term

Non-Sampling Error

Meaning

Errors that occur during data collection, processing, analysis, or interpretation, not related to the sampling process itself (e.g., measurement error, non-response bias).

Learning objectives

  • Define population, sample, census, parameter, and statistic.

  • Explain the need for sampling.

  • Differentiate between probability and non-probability sampling methods.

  • Identify and describe common types of probability sampling (SRS, Stratified, Systematic, Cluster).

  • Identify and describe common types of non-probability sampling (Convenience, Quota, Purposive).

  • Understand the concepts of sampling error and non-sampling error.

Formulae

Name

Sampling Error (Conceptual)

Note

This is a conceptual definition; actual calculation depends on the parameter and statistic being estimated.

Expression

Sampling Error = Population Parameter - Sample Statistic

Prerequisites

  • Basic understanding of statistical terms like population, data, mean, median, mode.

  • Familiarity with the concept of data collection and analysis.

Common mistakes

  • Confusing population with sample.

  • Not understanding the difference between probability and non-probability sampling methods.

  • Assuming a small sample is always unrepresentative.

  • Ignoring potential biases introduced by non-random sampling.

  • Confusing sampling error with non-sampling error.

Keywords

  • Sampling

  • Population

  • Sample

  • Census

  • Probability Sampling

  • Non-Probability Sampling

  • Simple Random Sampling

  • Stratified Sampling

  • Systematic Sampling

  • Cluster Sampling

  • Convenience Sampling

  • Quota Sampling

  • Purposive Sampling

  • Sampling Error

  • Non-Sampling Error

  • Parameter

  • Statistic

Practice preview

  • A researcher selects students from a university by choosing the first 50 students who walk into the library. Which type of sampling is this?

    medium

  • Consider a population of 1000 individuals. If a simple random sample of size 100 is drawn, and then replaced before the next draw, what is this sampling method called?

    hard

  • Which sampling technique involves selecting every k-th element from a list after a random start?

    easy